Master of Business Administration

Objectives

  1. To help the student gain a basic understanding of the various facets of a business enterprise and provide him with a general business knowledge reflecting general competence for overall management of complex business organizations.
  2. To provide the student with an understanding of the principles of accounting organization, finance, and marketing in order to analyze and solve business problems.
  3. To provide the student with an understanding of business research and analytical methods, and the use of information technology in making managerial decisions.
  4. To help the student gain knowledge of cultural, political, technological, social, and economic environments in which business organization must operate, including global aspects.
  5. To help the student develop analytical skills in accounting and finance needed to conduct sound analyses and provide insightful interpretation of the financial implications of business decisions.
  6. To guide the student in formulating market-driven strategies and plans to effectively meet customer needs.
  7. To prepare the students to create new business ventures and to manage existing technology-driven business organizations that have the potential for exponential growth.
  8. To give the student an opportunity to help communities through organizing/developing cooperatives and small and medium enterprises.
  9. To contribute to the broadly defined service area through consulting and membership on corporate and civic boards.
  10. To equip future business leadership with the qualitative and quantitative tools required to succeed in business.

Areas of Specialization

Corporate Management

It specializes in the management of large-scale business organizations. It covers courses on Corporate Finance and Controllership; Competitive Strategies in a Global Economy; Seminar on Business Issues and Trends, and Business Policy and Strategic Management.

Competencies:

  • Corporate Strategic Planning
  • Business Planning
  • Marketing Planning
  • Financial Analysis
  • Investment Analysis
  • Balance Scorecard
  • Six Sigma
  • Operation Research
  • Industry Analysis

Enterprise Development

It focuses on development and management of small medium enterprises. It includes courses on Management of Small and Medium Enterprises; Business Venture Management; Seminar on Business Issues and Trends, and Development of Business Enterprise.

Competencies:

  • Strategic Planning
  • Business Planning
  • Marketing Planning
  • Financial Analysis
  • Enterprise Development and Management
  • Industry Analysis

Agribusiness Management

It centers on management of agri-based business. It tackles courses on Agricultural Product Processing; Agribusiness System and Management, Seminar on Business Issues and Trends, and Development of Business Enterprise.

Competencies:

  • Corporate Strategic Planning
  • Business Planning
  • Marketing Planning
  • Financial Analysis
  • Investment Analysis
  • Balance Scorecard
  • Six Sigma
  • Operation Research
  • Industry Analysis
  • Quantitative Farm Management

Cooperative Management

It deals with organization, development and management of cooperatives. It takes up courses on Community Organizing and Development; Coop Governance, Risk Management and Development of Business Enterprise.

Competencies:

  • Corporate Strategic Planning
  • Business Planning
  • Marketing Planning
  • Financial Analysis
  • Balance Scorecard
  • Social Entrepreneurship
  • Operation Research
  • Industry Analysis

 

 
 
Course No. & Title
Preparatory Courses (6 units, non-credit)

Course Description

BA 100
Accounting for Non- Accountants
(3 units)
A basic introduction to the language and concepts of accounting and its application to business; a pre- requisite course for non CPA’s and non- accounting majors.
BA 105
Management Principles
3 units
Fundamentals of management. Covers the administrative processes: planning, organizing, leading controlling, and evaluation. Overview of management of the different functional areas of a business enterprise. Includes managing in a dynamic and global environmental, strategic management and decision making; a prerequisite course for non-business degree holders.

Foundation Courses

 

BA 204
Business Research and Statistics
3 units
Uses and limitations of scientific method in business management decision making; designs for specific business and administrative research and the appropriate statistical tools/programs, Covers both quantitative and qualitative research methods. Includes technical writing fundamentals.
BA 205
Environmental Analysis for Philippine
Businesses
3 units
The economic, socio-cultural and political environment of Philippine businesses, their indicators and implications to business management. Planning ethics and social responsibility of business enterprises relative to the interest of the country, its people and development.
(Pre-requisite: BA 204 )
BA 206
Managerial Accounting
3 units
Focuses on the usage of accounting information as a management tool for planning and decision making, control and performance evaluation, cost management and product costing.
(Pre-requisite: BA 100 & 105)

Core Courses

 

BA 213
Operations Management
3 units
Application of various concepts and principles to different operating decisions, from structural to infrastructural, to inter-functional decisions. Includes quantitative methods of business decision-making, such as: cost-volume-profit analysis; cost and profits optimization and linear programming inventory and production models; probability concepts; expected monetary values; and business forecasting.
(Pre-requisite: All Foundation Courses)
BA 214
Marketing Management
3 units
Provides the essentials of marketing needed to compete worldwide in quality, innovation and customer services. Analyses of world market strategies for international trade and marketing. Involves the processes of planning marketing activities, implementing and controlling these plans. Covers marketing research techniques with special topics on market segmentation research, and product and package test. Includes advances, trends, and best practices in marketing management.
(Pre-requisite: All foundation courses)
BA 215
Financial Management
3 units
Deals with the various aspects of finance such as current operations, long-term finance, investment management and financial analyses. Includes advances, trends, and best practices in financial management.
(Pre-requisite: All foundation courses)
BA 217
Human Behavior & Resource Management
3 units
Fundamentals of behavior in business organization, interpersonal relationships, motivation and supervision of people. Covers human resource acquisition and preparation; assessment and development; maintenance and compensation; formulation and systematic implementation of HR policies. Includes advances, trends, and best practices in human resource management.
(Pre-requisite: BA 105)
BA 218
Information Management
3 units
Theories and models of information systems for business organizations. Applications of information and communications technology in business; strategic role of information systems and their ethical and social impact on business; fundamental concepts of modern database management system; redesigning the organization with information systems; exposures to internet and e-commerce applications; and management and use of information for business decision-making. Also covers techniques and writing styles for business correspondence, reports, plans, and proposals as well as their effective presentation with the use of modern technology. Includes advances, trends, and best practices in information management.
(Pre-requisite: BA 213-215, 217)